Marketing services
Brand strategy
Campaigns
Go-to-market strategy
Creative development
Partnerships
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Work highlights
MTV
Campaigns • Brand • Creative
I led MTV's social impact marketing campaigns across a diverse cause portfolio including voter empowerment, sexual health, anti-discrimination, and human trafficking. I managed campaign elements including on-air programming, ads, creative, OOH, and partnerships.
These campaigns reached 10M+ people, driving over 1M actions.
Airbnb
Campaigns • Creative • GTM
I led marketing for Airbnb’s flagship social impact program, Open Homes (now Airbnb.org) and public policy. I handled creative development, go-to-market strategy, partnerships, media engagement, and more.
Collectively, these campaigns raised $2M+ for nonprofits and helped connect over 75k people impacted by disasters, crises, and medical issues with free short term housing.